{"id":150,"date":"2008-03-16T22:02:23","date_gmt":"2008-03-16T20:02:23","guid":{"rendered":"http:\/\/libraries-blog.tau.ac.il\/?p=150"},"modified":"2019-02-27T19:33:41","modified_gmt":"2019-02-27T17:33:41","slug":"%d7%a1%d7%95%d7%92%d7%a8%d7%99%d7%9d-%d7%a4%d7%a8%d7%a7","status":"publish","type":"post","link":"https:\/\/libraries-blog.tau.ac.il\/?p=150","title":{"rendered":"\u05e1\u05d5\u05d2\u05e8\u05d9\u05dd \u05e4\u05e8\u05e7"},"content":{"rendered":"<p>\u05d4\u05d5\u05e6\u05d0\u05ea \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd <a href=\"http:\/\/www.randomhouse.com\/\">RandomHouse<\/a>, \u05d7\u05d1\u05e8\u05ea \u05d4\u05d1\u05ea \u05d4\u05d0\u05de\u05e8\u05d9\u05e7\u05d0\u05d9\u05ea \u05e9\u05dc \u05e2\u05e0\u05e7\u05d9\u05ea \u05d4\u05de\u05d3\u05d9\u05d4 \u05de\u05d2\u05e8\u05de\u05e0\u05d9\u05d4 Bertelsmann, \u05de\u05e0\u05e1\u05d4 \u05dc\u05d4\u05d1\u05d9\u05d0 \u05d0\u05ea \u05d4\u05de\u05d5\u05d3\u05dc \u05e9\u05dc &quot;\u05e9\u05dc\u05dd \u05dc\u05e4\u05d9 \u05e9\u05d9\u05e8&quot; iTunes \u05d2\u05dd \u05dc\u05e2\u05d5\u05dc\u05dd \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd \u05d5\u05ea\u05d0\u05e4\u05e9\u05e8 \u05d4\u05d5\u05e8\u05d3\u05d4 \u05d5\u05de\u05db\u05d9\u05e8\u05d4 \u05e9\u05dc \u05e1\u05e4\u05e8\u05d9\u05dd \u05dc\u05e4\u05d9 \u05e4\u05e8\u05e7\u05d9\u05dd.<br \/>\n\u05d4\u05d5\u05e6\u05d0\u05ea \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc\u05d4 \u05d1\u05e2\u05d5\u05dc\u05dd \u05e4\u05e8\u05e1\u05de\u05d4 \u05d0\u05ea \u05e8\u05d1 \u05d4\u05de\u05db\u05e8 \u05d4\u05e2\u05d9\u05e1\u05e7\u05d9:<img loading=\"lazy\" decoding=\"async\" id=\"image151\" class=\"alignnone\" style=\"width: 121px; height: 114px;\" title=\"\u05db\u05e8\u05d9\u05db\u05ea \u05d4\u05e1\u05e4\u05e8 Made to Stick\" src=\"https:\/\/libraries-blog.tau.ac.il\/wp-content\/uploads\/2008\/03\/made.jpg\" alt=\"\u05db\u05e8\u05d9\u05db\u05ea \u05d4\u05e1\u05e4\u05e8 Made to Stick\" width=\"240\" height=\"240\" align=\"right\" \/><br \/>\n<em>Made to stick: Why some ideas survive and others die<\/em><br \/>\n\u05db\u05dc \u05e4\u05e8\u05e7 \u05d1\u05e1\u05e4\u05e8 \u05e2\u05d5\u05dc\u05d4 $2.99 \u05d5\u05e0\u05d9\u05ea\u05df \u05dc\u05d4\u05d5\u05e8\u05d3\u05d4 \u05db\u05e7\u05d5\u05d1\u05e5 PDF .<br \/>\n\u05d4\u05d7\u05d1\u05e8\u05d4 \u05de\u05e1\u05d1\u05d9\u05e8\u05d4 \u05e9\u05d4\u05de\u05db\u05d9\u05e8\u05d4 \u05dc\u05e4\u05d9 \u05e4\u05e8\u05e7\u05d9\u05dd (chapter by chapter sale) \u05e0\u05d5\u05e2\u05d3\u05d4 \u05dc\u05d0\u05dc\u05d4 \u05e9\u05e8\u05d5\u05e6\u05d9\u05dd \u05dc\u05e7\u05e8\u05d5\u05d0 \u05e8\u05e7 \u05e4\u05e8\u05e7 \u05d0\u05d7\u05d3 \u05d0\u05d5 \u05e9\u05e0\u05d9\u05d9\u05dd.<br \/>\n\u05d4\u05e2\u05d9\u05ea\u05d5\u05df Wall Street Journal \u05de\u05e6\u05d9\u05d9\u05df \u05e9\u05d4\u05e0\u05d9\u05e1\u05d5\u05d9 \u05d1\u05d0 \u05d1\u05e2\u05e7\u05d1\u05d5\u05ea \u05d4\u05d4\u05e6\u05dc\u05d7\u05d4 \u05e9\u05dc \u05ea\u05e2\u05e9\u05d9\u05d9\u05ea \u05d4\u05de\u05d5\u05e1\u05d9\u05e7\u05d4 \u05d1\u05de\u05db\u05d9\u05e8\u05ea \u05e9\u05d9\u05e8\u05d9\u05dd \u05d9\u05d7\u05d9\u05d3\u05d9\u05dd. \u05de\u05d3\u05d5\u05d1\u05e8 \u05d1\u05e0\u05e1\u05d9\u05d5\u05df \u05e9\u05dc \u05d7\u05d1\u05e8\u05d4 \u05dc\u05d2\u05dc\u05d5\u05ea \u05d1\u05d0\u05d9\u05d6\u05d5 \u05d3\u05e8\u05da \u05e8\u05d5\u05e6\u05d9\u05dd \u05d4\u05e6\u05e8\u05db\u05e0\u05d9\u05dd \u05d4\u05de\u05d5\u05d3\u05e8\u05e0\u05d9\u05d9\u05dd \u05dc\u05e7\u05d1\u05dc \u05d7\u05d5\u05de\u05e8 \u05e7\u05e8\u05d9\u05d0\u05d4, \u05d1\u05d9\u05d9\u05d7\u05d5\u05d3 \u05d1\u05d6\u05de\u05e0\u05d9\u05dd \u05e9\u05d1\u05d4\u05dd \u05d4\u05d8\u05dc\u05e4\u05d5\u05e0\u05d9\u05dd \u05d4\u05e1\u05dc\u05d5\u05dc\u05e8\u05d9\u05d9\u05dd, \u05de\u05d7\u05e9\u05d1\u05d9 \u05db\u05e3 \u05d4\u05d9\u05d3 \u05d5\u05e9\u05d9\u05e8\u05d5\u05ea\u05d9\u05dd \u05d3\u05d9\u05d2\u05d8\u05dc\u05d9\u05d9\u05dd \u05d0\u05d7\u05e8\u05d9\u05dd \u05de\u05e7\u05dc\u05d9\u05dd \u05e2\u05dc\u05d9\u05d4\u05dd \u05dc\u05e7\u05e8\u05d5\u05d0 \u05de\u05e1\u05de\u05db\u05d9\u05dd \u05d0\u05dc\u05e7\u05d8\u05e8\u05d5\u05e0\u05d9\u05d9\u05dd \u05d1\u05db\u05dc \u05d6\u05de\u05df \u05d5\u05d1\u05db\u05dc \u05de\u05e7\u05d5\u05dd.<br \/>\n\u05e4\u05e8\u05d8\u05d9\u05dd \u05e0\u05d5\u05e1\u05e4\u05d9\u05dd \u05d1\u05d0\u05ea\u05e8 <a href=\"http:\/\/www.randomhouse.com\/madetostick\">http:\/\/www.randomhouse.com\/madetostick<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u05d4\u05d5\u05e6\u05d0\u05ea \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd RandomHouse, \u05d7\u05d1\u05e8\u05ea \u05d4\u05d1\u05ea \u05d4\u05d0\u05de\u05e8\u05d9\u05e7\u05d0\u05d9\u05ea \u05e9\u05dc \u05e2\u05e0\u05e7\u05d9\u05ea \u05d4\u05de\u05d3\u05d9\u05d4 \u05de\u05d2\u05e8\u05de\u05e0\u05d9\u05d4 Bertelsmann, \u05de\u05e0\u05e1\u05d4 \u05dc\u05d4\u05d1\u05d9\u05d0 \u05d0\u05ea \u05d4\u05de\u05d5\u05d3\u05dc \u05e9\u05dc &quot;\u05e9\u05dc\u05dd \u05dc\u05e4\u05d9 \u05e9\u05d9\u05e8&quot; iTunes \u05d2\u05dd \u05dc\u05e2\u05d5\u05dc\u05dd \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd \u05d5\u05ea\u05d0\u05e4\u05e9\u05e8 \u05d4\u05d5\u05e8\u05d3\u05d4 \u05d5\u05de\u05db\u05d9\u05e8\u05d4 \u05e9\u05dc \u05e1\u05e4\u05e8\u05d9\u05dd \u05dc\u05e4\u05d9 \u05e4\u05e8\u05e7\u05d9\u05dd. \u05d4\u05d5\u05e6\u05d0\u05ea \u05d4\u05e1\u05e4\u05e8\u05d9\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc\u05d4 \u05d1\u05e2\u05d5\u05dc\u05dd \u05e4\u05e8\u05e1\u05de\u05d4 \u05d0\u05ea \u05e8\u05d1 \u05d4\u05de\u05db\u05e8 \u05d4\u05e2\u05d9\u05e1\u05e7\u05d9: Made &hellip; <a href=\"https:\/\/libraries-blog.tau.ac.il\/?p=150\">\u05dc\u05d4\u05de\u05e9\u05d9\u05da \u05dc\u05e7\u05e8\u05d5\u05d0 <span class=\"meta-nav\">&larr;<\/span><\/a><\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,1],"tags":[],"class_list":["post-150","post","type-post","status-publish","format-standard","hentry","category-37","category-general"],"_links":{"self":[{"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/posts\/150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=150"}],"version-history":[{"count":2,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/posts\/150\/revisions"}],"predecessor-version":[{"id":12962,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=\/wp\/v2\/posts\/150\/revisions\/12962"}],"wp:attachment":[{"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/libraries-blog.tau.ac.il\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}